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Mpower Announces Launch of AMP: A Sports Psychology Division to Elevate Athlete Performance

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 Mpower, the mental healthcare initiative of the Aditya Birla Education Trust (ABET), proudly announces the launch of its new vertical: Athlete Mind Performance (AMP). Spearheaded by Mrs. Neerja Birla, Founder and Chairperson Mpower, ABET, AMP is a significant step forward in helping athletes transform their game and reach championship levels. The launch was marked by an in-conversation between Mrs. Neerja Birla and Mr. Abhinav Bindra, India’s First Olympic Gold Medalist, where they discussed the critical role of mental health training alongside physical training for athletes.

This initiative has also garnered strong support from legendary sports personalities like Sania Mirza, Abhinav Bindra, Aparna Popat, Pullela Gopichand and Sourav Ganguly all of whom advocated for a sports environment where mental health is given equal importance to physical endurance and training.

AMP embodies our commitment to empowering athletes with psychological interventions tailored for performance enhancement, stress management, and mental toughness. Research also reveals that 33.6% of athlete’s experience symptoms of anxiety and depression, and up to 50% face depression after sport-related concussions. Anxiety disorders affect 21% of athletes, with female athletes nearly twice as likely to suffer from depression compared to their male counterparts. AMP, as part of Mpower, is committed to addressing both sport-specific mental health needs and the overall well-being of athletes, fostering their long-term development through holistic support.

Speaking at the AMP launch, Mrs. Neerja Birla, Founder and Chairperson Mpower, ABET said, “The need for mental health support in sports is critical, as athletes face immense pressure both on and off the field. Internationally, the power to build mental endurance in sports is increasingly recognized, with athletes who prioritize mental conditioning often leading the charge in high performance. Indian athletes like Deepika Kumari and Neeraj Chopra have already begun to highlight the crucial link between mental health and athletic success. By focusing on mental resilience and preparedness, our aim is to support athletes perform at their best, reach new heights in their careers, and win accolades for India on national and international platforms. The launch of AMP is a step towards embedding this essential support into the fabric of sports training in India.”

Echoing this sentiment, Mr Abhinav Bindra, India’s First Olympian Gold Medalist too shared, “In my journey as an athlete, I’ve come to realize that true sporting excellence is built on a foundation of mental resilience, which in turn, is deeply rooted in our mental wellbeing and overall health. Human wellbeing must be at the heart of performance; it’s the cornerstone of every success story in sport. I extend my heartfelt congratulations to Mrs. Birla for her unwavering commitment to mental health in sports. Just as physical training strengthens an athlete’s body, fostering mental resilience shapes a champion’s mindset.As a member of the International Olympic Committee’s working group on Mental Health, I am deeply committed to the cause, ensuring that athletes, their coaches, and sports organizations prioritize the psychological resources necessary for success both on and off the field.

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Hon’ble Prime Minister Shri Narendra Modi Inaugurates Lyfius Pharma’s Flagship Penicillin-G Facility at Kakinada, Andhra Pradesh

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Lyfius Pharma proudly announces the inauguration of its state-of-the-art Pen-G manufacturing facility, at Kakinada, Andhra Pradesh. With an annual production capacity of 15,000 metrictonnes (MT), the facility was virtually inaugurated by Hon’ble Prime Minister Shri. Narendra Modi in thepresence of Shri. Jagat Prakash Nadda (Union Minister of Chemicals & Fertilizers, Health & Family Welfare),Dr. Mansukh Mandaviya (Union Minister of Labour & Employment, Youth Affairs & Sports), Smt. AnupriyaPatel (Union MoS Chemicals & Fertilizers, Health & Family Welfare), Shri. Prataprao Jadhav (Union MoS (IC)Ayush, MoS Health & Family Welfare) and Sushri Shobha Karandlaje (Union MoS Labour & Employment,Micro, Small & Medium Enterprises).

This facility represents a strategic investment of 2,500 crores, under the Government of India’s PLI Scheme,and exemplifies how private sector participation can significantly contribute to national growth, driveinnovation, and enhance healthcare security. The PLI scheme for the pharmaceutical sector aims tostrengthen domestic manufacturing capabilities in critical KSMs, DIs, and APIs.Commenting on the occasion, Mr. M.V. Rama Krishna, Director Lyfius Pharma, said “The launch of our Pen-G facility is a significant milestone in our efforts to enhance local production and reduce import dependency for critical pharmaceutical
ingredients. This investment underscores our commitment to support the government’s vision of ‘Atmanirbhar Bharat’, establishing India as a global pharmaceutical manufacturing
hub.”

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Schneider Electric transforms power distribution with MasterPacT MTZ Active

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Schneider Electric, the leader in the digital transformation of energy management and automation, launched the MasterPacT MTZ Active, a revolutionary new circuit breaker designed to set new benchmarks for safety, efficiency, and sustainability while ensuring business continuity. In a world increasingly driven by electricity and digitization, MasterPacT MTZ Active enables customers to respond to complex daily challenges, including 24/7 uptime demands, spiraling energy costs, and urgent calls for sustainable practices.“MasterPacT MTZ Active will empower operators to visualize and monitor their energy consumption in real time,” explains Nikhil Pathak, Vice President, Power Products and Digital Energy, Schneider Electric, Greater India. “This real-time insight will equip businesses to optimize energy management, reduce consumption, minimize waste, and ensure business continuity and enhance reliability.

“A more electric and digital world is key to addressing the energy and climate crises. In industries such as Healthcare, Food & Beverage, Life Sciences, Data Center, Building, etc, power is becoming more distributed and increasingly complex to manage. We have an existing legacy of 35+ years in designing and making air circuit breakers for safety and security. MasterPacT MTZ Active is our latest offering to accelerate energy efficiency coupled with high reliability, optimizing asset life without compromising on functionality or safety.”This superior product comes equipped with features such as and Native ERMs (Energy Reduction Maintenance Settings), which sets a new benchmark enhancing the protection of maintenance operators against arc flash hazards.

In response to circuit breaker trips caused by overloads, short circuits, and equipment ground faults, the control unit of MasterPacT MTZ Active introduces a pioneering QR code solution. This innovative feature allows operators to swiftly access guidance tailored to the specific root cause of the trip by scanning the QR code. In the event of an overload, the solution provides clear instructions to evenly redistribute loads across circuits, eliminating the need for time-consuming manual searches.

For 35 years, the MasterPacT name has been synonymous with circuit breaker innovation and reliability, with several million units in service worldwide. Now, with smart, connected power distribution becoming a must-have, Schneider Electric is expanding the range again to advance circuit breaker performance. MasterPacT MTZ Active features an electrical control unit that serves as the brains of the breaker, allowing facility managers to monitor and measure power use in real time.

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Adani Foundation at ACC Tikaria empowers rural entrepreneurs of Gudur through SHGs

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ACC, the cement and building material company of the diversified Adani Portfolio, along with the Adani Foundation, is enabling rural entrepreneurship across Gudur Gram Panchayat near ACC Tikaria. Along with the Adani Foundation, the Company has set up 12 Self-Help Groups (SHGs) to transform the socio-economic landscape of the village.Gudur Gram Panchayat, with a population of about 2,000, used to face significant socio-economic challenges, with most villagers engaged in agriculture and labour, often struggling below the poverty line. Essential services like hospitals, banks, and markets are located over 13 km away, making access difficult for many.ACC, through the Adani Foundation’s intervention, formed and nurtured 12 Self-Help Groups (SHGs) in the village.

By providing microfinance and business training, the initiative has uplifted many families, enabling them to improve their livelihoods.Sundra, a 54-year-old woman, has transformed her life through community-driven microfinance, receiving Rs. 1.50 lakh from her SHG to invest in farming equipment. This venture, under the National Rural Livelihood Mission (NRLM), now provides her with a stable monthly income of Rs. 15,000, significantly enhancing her family’s living conditions.ACC and the Adani Foundation’s impact through this initiative is seen in the empowerment story of villagers including Sundra, who have turned challenges into opportunities, fostering economic growth, and uplifting their rural communities.

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